![]() ![]() ‘The Little Mermaid’ Makeup Artist Responds to Criticism About Drag Influences: ‘Why Can’t I Do as Good a Job as a Queer Artist?’ĭisney plans a fall 2021 release, five years after cameras captured the musical’s cast (and two weeks before the end of its run with the original cast). While the reported $75 million winning bid may have been the largest-ever price paid for a single film acquisition, Disney is not in the one-offs business it signals a deal that could mean much more. The target? The hearts and minds of America, and the world, as part of that thing every studio executive wants: hilariously lucrative branded IP.Īnd that’s why Disney, perhaps the most skillful tactician of milking cultural touchstones for profit, would pay such an enormous sum for the worldwide rights of a filmed version of the stage production. The modern retelling of founding father Alexander Hamilton’s life is a full-blown cultural phenomenon, one that has rolled out like a well-planned military campaign. Then there were the albums, remixed songs featuring the likes of Barack Obama, and the endless media coverage. It went on to gross $500 million, won 11 Tony Awards and a Pulitzer Prize, and was staged for three US tours, a production in London’s West End, and one in Chicago. ![]() ![]() After Lin-Manuel Miranda’s musical “ Hamilton” opened in New York in 2015, getting your hands on tickets became a near-impossible feat. ![]()
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